H.I.G.H.

(how i got here)

We started the How I Got Here (HIGH) interview series to open a window into the experiences of cannabis industry leaders in a blossoming industry; to uncover the good, bad, and ugly, and share hard-learned lessons with those just starting out. With legal cannabis being such a blank slate, the individuals who compose this space naturally hail from such remarkably diverse backgrounds. We seek to preserve and tell the stories of those who were drawn to the inherent risk, uncertainty, and opportunity at the inception of this new industry born out of a plant that has been vilified for generations (and in many places, continues to be). With each HIGH interview we release, we owe it to our readers and industry colleagues to celebrate not only their accomplishments but their differences too.

take a look at
our h.i.g.h. interviews

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How Morris Kelly turned SF Roots into one of the most recognizable brands in cannabis
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Battling sexism in new cannabis, and winning
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How Tucky Blunt got arrested for cannabis and is now selling it legally at Blunts + Moore
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How Sweet Flower's, Michelle Mendoza, Advocates For Community and Compassionate Care in Cannabis
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How Barbari's Co-Founder, Meryl Montgomery, has redefined what business looks like
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How Dejanae Evins took a stance against a financial equity partner